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There
is a lot going on between a manufacturer and a retailer before it gets dumped
into your shopping bag. Our task was to inform retailers of the Levi Strauss
& Co. brand marketing strategy. Retailers have endured endless conference
room presentations. Instead, we used banks of video monitors, projections
on walls mixed with sound to turn a boring lecture into a memorable experience.
Here are just a few of the slide and video slates used for this strategic
presentation.
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